Web 2.0 Blog

With the recent release of the iPhone 3G I felt a post about the likely implications for the future of the web, regarding this device was relevant. Having been briefed about the iPhones capabilities, it seems apparent to me that this is the furthest point in pervasive computing that technology has taken us so far. For those unfamiliar with the term ‘pervasive computing’ or ubiquitous computing’, it is basically the post-desktop model of human-computer interaction whereby the computing system becomes integrated into every day life.

Whereas the traditional desktop HCI model was easier to predict how, when and why the device is being used, with a ubiquitous device like the iPhone, it is much more difficult to predict its use as it can be used for many more activities, interacted with in more ways, and vitally in practically any location. This throws up a host of HCI and usability issues that Apple appear to have controlled in a very smart way.

It seems apparent to me that interacting with the web in a pervasive way such as this will one day become the standard of computing, meaning web designers and webmasters will have to adjust how the web is generally presented. With the Internet wherever you go and in a much more accessible format - it is surely preferred to sitting at a desktop in an office or study and browsing using traditional methods. Why do we even need a web browser? The iPhone operates just fine without one, although admittedly the range of tools available is severely limited at this time. The difference is that Apple hasn’t tried to mimic the traditional web browsing standards, it has rewritten these standards and has just let us get on with it. No longer is an address bar needed when your favourite sites are located in an iPhone folder which need to be simply pressed to be accessed. Larger web 2.0 companies such as eBay and Facebook have released their own plugins for the system for improved and unique access.

Web browsing aside, the iPhone uses a wireless Internet connection for many other services, which are all located and stored on the same unit. GPS and location awareness, instant email access via cloud computing, news, stock prices and even additional features such as the ability to use the system as a remote control for your TV all add up to a device that you can centre your world around, except now the computer integrates into your world.

Arriving fashionably late on the cloud computing scene, Apple’s new MobileMe service appears to be the answer to integrated and unified information across a user’s Apple platforms. Rather than storing data individually on several platforms, it is kept on a single server or ‘cloud’ where it will keep all interconnected devices up to date with the user’s information. Also, similar to Microsoft’s Live Mesh which I have covered in some detail, MobileMe features an online desktop where the storage and sharing of files is possible and accessible by all deviced connected to the service.

Also similar to Live Mesh, MobileMe incorporates desktop Macs, MacBooks and iPhones together which is an ever increasing trend in web 2.0 technologies in today’s world. Web services aren’t designed for traditional desktop computers, but are intended to be accessed anywhere on people’s mobile devices. The term ‘MobileMe’ only strengthens the idea that the frequency of changing data to make it relevant is primarily designed for mobile computing.

Anyway, the main feature as far as MobileMe is concerned is the Push service which I have already touched upon, a service which keeps constantly changing data relevant on all connected mobile devices up to date. This primarily includes emails, contacts and calendar events. So id I was to add a new event to my calnedar on my iMac, lo and behold it will also appear on my iPhone. Useful, consistent and certainly a step in the right direction of unified and correct data sharing,but it makes you wonder whyit has taken so long for this idea to come to mainstream fruition?

Games consoles are also becoming interconnected. Look at the Wii-DS, PS3-PSP & XBOX360-PC connectivity. Perhaps it won’t be too longer before they’re all talking to each other. Regardless of the competition however, it’s good to see that Apple have created a simple and usable solution in MobileMe and there’s no doubt the loyal fanbase of Apple users will be hooked right in. But with so far limited options and the high prices that have become customary with Apple products, will it have the pulling power to detract from the mainstream and all-inclusive solution soonto be offered by Microsoft and Live Mesh? Time will tell…